What to Wear for Family Photos: 10 Must-Know Tips for a Picture-Perfect Look
So, you’ve decided to invest your time and money into family photos. First, you deserve a pat on the back (and definitely that fancy coffee you only treat yourself with occasionally) because life.is.busy and it is all too easy to let the years slip by without capturing your family as you are right now. So I’m proud of you! And excited for you! But now it’s time to tackle a common conundrum: figuring out what to wear for family photos. I know it can seem really overwhelming and time-consuming, and the truth is the outfits really do make a huge difference in how your photos turn out, so let’s take the guesswork (and stress!) out of it. Read on for my top tips to help you confidently pick the perfect clothing for your session.
1. Start with Mom’s Outfit First
I know, I know: you saw the cutest outfit for your little one and want to style everything around it. But let’s be real – if you doesn’t feel amazing in your outfit, you might not feel comfortable during the session, worried about moving or sitting a certain way, constantly fussing with your neckline or the way your shirt hangs… and if that’s the case, you may not love the end results. So trust me when I tell you to start by choosing something that makes you feel confident and beautiful, then build the rest of the family’s outfits around yours.
2. Think Coordinating, Not Matching
Gone are the days of everyone in identical white shirts and khakis or black tops and jeans (thank goodness!). Instead of matching, aim for a well-coordinated color palette. Choose a mix of tones that complement each other without looking too uniform.
Pro Tip: Pick 3-4 colors that work well together and spread them throughout the outfits.
3. Mix Solids, Patterns & Textures
Too much pattern can be overwhelming, and too little can feel flat. Find a balance by mixing solids with subtle patterns and adding texture (think lace, embroidery, smocking, etc.) for extra visual interest.
4. Choose Colors Wisely
Ideally, your color palette should complement both your session location and your home’s decor (because these photos will be on your walls, right?!). I generally recommend sticking to softer, more muted colors because they are easier to coordinate and work in most situations. But, if you’re a lover of color, you can incorporate brighter tones – just avoid primary colors (think Crayola 8ct box of crayons) and neons. Either way, be sure to add in neutrals to balance the look.
5. Dress for the Location & Session Flow
Your photoshoot style should be an elevated look that fits both your location and vibe. Planning a playful creek-side session? Flowy dresses, rolled-up pants, and bare feet will look much more natural than a tucked-in button-down and dress shoes. Aiming for a more traditional, posed look in the heart of downtown Cape Girardeau? A suit coat and sleek dress with heels can work really well.
Pro Tip: Google photos from the exact location where you’ll be shooting for inspiration. You may find a look you love (or hate! 🫣) to act as a guide.
6. Movement and Sheerness Create Extra Magic
Flowy, soft fabrics create gorgeous, in-the-moment photos. Dresses, skirts, or wide-leg pants that catch the breeze add movement and emotion to your images. A sheer sleeve or hem with the sun coming through also adds a touch of magic.
7. Be Mindful of Shoes
This is a big one! Black sneakers? They will be the first thing your eye is drawn to every time you look at the photo. Flip-flops? Straight to jail. Your child’s favorite Spiderman shoes? Probably not the vibe. Stick to neutral, timeless footwear that blends in with your outfit choices.
8. Skip Everyday Accessories
Utilitarian accessories like smartwatches, fitness bands, baseball caps, and silicone rings or bracelets might be part of your daily look, but they don’t belong here. Opt for classic, simple accessories instead.
9. Test-Drive Your Outfits
Before picture day, try everything on and move around in it. Sit, walk, twirl, lift and hold your kids. Make sure your clothing is comfortable, doesn’t require constant adjusting, and isn’t sheer in the wrong places. And be mindful of wrinkles. I LOVE the way linen looks but unless you plan on standing around like a mannequin at your session, it’s not going to work.
Pro Tip: If you have clothing that wrinkles easily, wear something different for the drive and plan to change when you arrive at your location.
10. Shop Some of My Favorites
Women, Men & Children (Full Family Shopping)
Women’s Dresses & Outfits
Men’s Clothing
Kids & Baby Clothing
Still feeling stuck with what to wear for your family photos? That’s where I come in! As part of your session, I offer complimentary styling assistance. Between your closet, my client closet, a digital catalog with links, and personalized guidance from me, you will not be guessing and stressing. I will help you pull everything together for a beautifully cohesive and perfectly coordinated look.
Ready to Book Your Family Session?
Let’s do it! I can’t wait to help your family create beautiful memories in front of the camera. Let’s chat about your vision, choose the perfect location, and get your styling started! Contact me today to reserve your spot.
Knowlan Photography | Based in Jackson, MO | Serving all of Southeast Missouri.
